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Tool
Hourly Rate Calculator

What Should You
Charge Per Hour?

Start with what you want to take home. Add taxes and expenses. The calculator tells you the exact rate you need to charge — no guesswork.

Currency

Income & Tax

Target net annual incomewhat you take home
$60k
Income tax rateinclude all taxes
25%
Annual business expensessoftware, tools, overhead
$6k

Working Time

Vacation weeks per year
4 weeks
Billable hours per weekhours clients pay for
30 hrs
Hours per dayused for daily rate
8 hrs

Your hourly rate

$61/hr

Per day

$489

Per month

$7k

gross

Per year

$88k

gross

Revenue breakdown

Net income68%
$60,000
Taxes25%
$22,000
Expenses7%
$6,000

What this means

Billable hours / year1,440
40-hour project$2,440
Monthly retainer$7,924
10-hour audit$610

Sanity check: If your rate feels too high, it usually means your billable hours estimate is too optimistic — most freelancers actually bill 20–30 hrs/week.

Common questions

How the formula works

The calculation has two steps. First, work out the gross revenue you need to generate — the total you must invoice clients before tax:

Gross = (Net income + Expenses) ÷ (1 − Tax rate)

For example: a $60,000 net target with 25% tax and $6,000 expenses gives a gross of ($60,000 + $6,000) ÷ 0.75 = $88,000 required revenue.

Second, divide gross revenue by your annual billable hours — not total working hours:

Hourly rate = Gross ÷ (Working weeks × Billable hours/week)

At 30 billable hours/week for 48 weeks: $88,000 ÷ 1,440 = $61/hr. That is your floor. Your market rate — based on skill, demand, and perceived value — will typically sit above it.

Typical freelance rates by profession

US market benchmarks (2025). Your rate should reflect the formula above — treat these as context, not targets.

ProfessionJuniorMid-levelSenior
Web Developer$50–80$80–140$140–250
Mobile Developer$60–90$90–160$160–300
UX/UI Designer$40–70$70–120$120–200
Graphic Designer$35–60$60–95$95–150
Copywriter$35–60$60–100$100–175
SEO Specialist$40–70$70–120$120–200
Paid Ads Manager$50–80$80–140$140–250
Data Analyst$55–90$90–150$150–250
Business Consultant$75–125$125–200$200–400
Finance Consultant$70–110$110–180$180–350
HR Consultant$55–85$85–135$135–225
Video Editor$35–60$60–100$100–175

Sources: Upwork, Toptal, Glassdoor freelance surveys, Bureau of Labor Statistics (2024–2025). Rates vary by location, specialization, portfolio strength, and client type.

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